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2022 Rankings

Direct Mail Marketing Services

Last updated on January, 17

Have you ever wondered how to promote your products to your customers effectively? Direct mail marketing is one way to do it. It's a proven method for reaching customers and prospects with personalized messages that are tailored to their interests, needs, and location. Learn more about direct mail marketing today!

Direct Mail Marketing Services illustration

11 services ranked

Our ranking methodology

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1

Click2Mail logo

Click2Mail

4.95

45 reviews

price starts:

$ 0.15

per piece

Visit Website

price starts:

$ 0.15

per piece

Targeted Mail List

Business Mail List

Mail Quantity

Unlimited

Customizable Template

Premium

Ship Worldwide

#

2

Modern Postcard logo

Modern Postcard

4.27

19 reviews

Custom

Targeted Mail List

Business Mail List

Mail Quantity

Unlimited

Customizable Template

Premium

Ship Worldwide

#

3

Everest logo

Everest

3.51

3 reviews

Custom

Targeted Mail List

Business Mail List

Mail Quantity

Limited

Customizable Template

Free

Ship Worldwide

#

4

G&C logo

G&C

2.96

Custom

Targeted Mail List

Business Mail List

Mail Quantity

Limited

Customizable Template

Free

Ship Worldwide

#

5

Strata logo

Strata

2.56

Custom

Targeted Mail List

Business Mail List

Mail Quantity

Limited

Customizable Template

Free

Ship Worldwide

#

6

DirectMail.io logo

DirectMail.io

2.16

Custom

Targeted Mail List

Business Mail List

Mail Quantity

Limited

Customizable Template

Free

Ship Worldwide

#

7

Direct Mail Marketing logo

Direct Mail Marketing

2.12

Custom

Targeted Mail List

Business Mail List

Mail Quantity

Limited

Customizable Template

Free

Ship Worldwide

#

8

PostcardMania logo

PostcardMania

2.05

price starts:

$ 0.05

per piece

Visit Website

price starts:

$ 0.05

per piece

Targeted Mail List

Business Mail List

Mail Quantity

Unlimited

Customizable Template

Premium

Ship Worldwide

You’re seeing 8 of 11 Direct Mail Marketing Services

Frequently Asked Questions on Direct Mail Marketing Services

What is direct mail marketing?

Direct mail marketing is a form of advertising in which advertisements are mailed to prospective customers or sent as letters, flyers, brochures, catalogs, and other promotional materials. Direct mail marketing can be done for many purposes such as but not limited to, promotional offers and discounts on goods and services provided by the sender of the direct mailing.

Why do you need direct mail marketing?

Direct mail marketing companies make it an effective way to reach your audience, and it allows you to create a memorable first impression. It is an inexpensive, personalized way of running a small business campaign or promoting a product and a service. It also allows you to reach people more efficiently by targeting the right customers, based on location or interests.

What are the core features of direct mail marketing?

Targeted Mail List

Targeted mail lists are one of the most powerful features of direct mail marketing. Every message is delivered to the right person, at precisely the right time, through print or digital channels that they have expressed interest in; it also involves mailing a specific group of people, rather than the general population.

Business Mail List

A business mail list is an organized file of the names and contact information of people from your field. It's one way to maintain a list of customers, potential customers, or key decision-makers in your market.

Unlimited Mail Quantity

Unlimited mail quantity is the key to your business. You can increase your sales by doing direct mail marketing ideas in the form of flyers, advertisements, or more as much as you want.

Customizable Card Template

A customizable card template is the best option for businesses that want to keep the cost as low as possible, and still have a card that reaches their audience efficiently.

Ship Worldwide

Provides global shipping services to its clients. It offers customization on destination, commodities, and packaging to allow customers from different regions to achieve their desired plans on time with ease.

What are the types of direct mail marketing?

Classified mailing

It is a direct mail marketing strategy wherein when the sender sends a mailing with pieces of paper that contain a specific advertisement or offer. This type of marketing isn't direct as those receiving it have no control over what they will be getting. It is effectively analogous to junk mail in that it can show up at any time, even if you never give your address out for it to come to you.

Open-ended Advertising

It is when some companies or real estate direct mail marketing companies want to advertise directly to their customers without using solicitors or the solicitor's home address book.

Who needs direct mail marketing?

Companies or Business Owners

One direct mail marketing definition is that it is the perfect solution for a company that needs to reach a specific and targeted audience. Direct mail marketing is not just for small businesses. Any company with a mailing list, even if you only have one person on your list, can benefit from direct mail marketing.

Lawyers

Direct mail marketing is a powerful way to reach out to potential clients and build new contacts. Direct mail marketing for attorneys is very helpful for many different reasons such as exposure, recruitment, and, most importantly, targeted communication.

What are the steps in choosing/using direct mail marketing?

Step 1:

Begin by identifying your audience- this can be done in multiple ways, including researching socio-demographics, lifestyle habits and preferences, and internet usage.

Step 2:

Determine what they're struggling with. You can also ask them in an email survey or in a real estate direct mail marketing.

Step 3:

Figure out how their difficulties will be overcome following contact with you/your product. This starts with a problem statement. Follow up by addressing the primary motivation for purchase and briefly describe your offer(s).

Step 4:

Create a mailing list that is narrow, not too broad. Research who will most likely be influenced by your product or service to buy it or work with you as an agent/representative/reseller.

How effective is direct mail marketing?

Direct mail marketing in real estate is one of the most promising methods for reaching new customers. As you can see from direct mail marketing statistics, it's a lot more successful than using the internet by itself.

Why does direct mail marketing most likely remain a popular promotional tool for marketers?

Direct mail marketing is a popular choice for businesses because it is targeted and cost-effective. With so many people struggling to find new jobs or any job, the tight labor market means employers need quick access to quality hires. It is also helpful especially for direct mail marketing companies near you.

How much does direct mail marketing cost?

The costs of direct mail marketing can change depending on the size, quantity, and length of time it takes to execute a campaign.

Which direct mail marketing works best?

This depends on what you are promoting. It's especially good for impulse purchases and selling products that require demonstration or handling. The type of effectiveness will also depend on the match between the offerings of your company and direct mail marketing agency and the general demographic make-up of your prospective customers and their particular interests.

What are some of the advantages of using direct mail marketing?

There are many advantages of using direct mail marketing. First, it offers the potential for higher returns on investment or some direct mail marketing tips. Also, each customer's purchase habits and demographics can be more specifically targeted with direct mail marketing. Finally, you're less likely to receive much negative feedback since the list is chosen based on those who have an interest in what you do or sell.

How long should a direct mail marketing letter be?

The majority of people read a single page of text, and it's important to keep in mind the average attention span is 8 seconds. Anything longer than this will more likely be ignored or thrown out unopened. Mailers that are too short run the risk of curtailing your message or just being overlooked entirely by those on tight schedules.

How to make direct mail marketing work?

There is no one-size-fits-all solution to making direct mail marketing work, but it all starts with the data. Create a list of all your best customers, the ones most likely to buy in bulk or spend big on particular items. Advertising to these people through direct mail will be cost-effective because they have already demonstrated a willingness to spend money on your product or service.

Why is direct mail marketing profitable even if very few people respond?

Direct mail marketing for example is profitable because it's cheaper to send out more letters than what the response rate will dictate, and it's also easier for companies as they can produce a lot of unsolicited mail themselves.

How to manage a direct mail marketing campaign?

Direct mail marketing services have been around for decades and remain an effective way to reach out to your customers. However, it's important that you clearly understand the basic rules of why the direct mail campaign is being sent in the first place. Your goal for this mailing is to get people talking about your business, not just selling products. A good time frame would be from six days before until four days after a holiday if you want a high response rate.

How to generate mailing lists for direct mail marketing?

A worksheet can be helpful to start this task. Fill in all the columns as needed. As you create the direct mail marketing lists, keep in mind what you want to do with them, such as emailing or postcard direct mail marketing.

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